Strategy Moved Out of Unrealized Losses Amid Bitcoin’s Rally

• On August 19–20, 2026, bitcoin posted gains.
• The asset briefly broke above the $79,000 level, but failed to hold it.
• Against this backdrop, Strategy’s 840,447 BTC portfolio moved out of unrealized loss territory for the first time since late May 2026.

Strategy, the largest corporate holder of the leading cryptocurrency, controls 840,447 BTC at an average purchase price of $75,385, according to the company’s official website. After bitcoin’s jump on August 19–20, 2026, this portfolio moved out of unrealized loss territory. 

Notably, today bitcoin broke above the $79,000 level, but failed to stay above it. The local high was $79,500. At that price, Strategy’s portfolio is valued at $66.81 billion. 

This means that at the peak on August 21, it was in unrealized profit territory by $3.45 billion. 

However, at the time of writing, bitcoin has fallen below $79,000 and $78,000. The asset is trading at $77,828, according to TradingView. 

In that case, the unrealized profit would be about $2 billion. Meanwhile, in Q2 2026, the company’s loss came in at $8.3 billion, most of which was driven by losses from the revaluation of crypto assets. 

Strategy’s most recent bitcoin purchase was back in late June 2026. The company added 520 BTC to its holdings. At the same time, as Strategy CEO Phong Le said, the seven-week pause in purchases is not related to the asset’s volatility. 

The latest bitcoin sale, in turn, took place on August 10, 2026 — 1,690 BTC. The company directed the proceeds toward securities buybacks, debt repayment, and topping up its reserve. 

Amid bitcoin’s rise, Strategy co-founder Michael Saylor posted a video featuring the “orange pill” narrative. 

In it, he explained why Strategy is issuing dividend-paying securities (STRC). According to him, most people are not ready for the idea of Bitcoin’s perpetual growth and need a proxy solution. 

Сообщение Strategy Moved Out of Unrealized Losses Amid Bitcoin’s Rally появились сначала на INCRYPTED.